We offer full-service support to inclusion charity Power2Inspire to strengthen its outreach and impact. Power2Inspire, dedicated to promoting inclusion through sport, needed tailored support to raise awareness, engage supporters and secure sustainable funding. We delivered a comprehensive suite of services, including strategic communications planning, content creation, digital marketing campaigns, media relations and donor engagement strategies. By aligning these services with Power2Inspire’s mission and goals, we ensured all communications resonated effectively with target audiences.
We also focused on providing measurable return on investment (ROI) for Power2Inspire, understanding that resources in the charity sector must be carefully allocated. Digital marketing campaigns were optimised for maximum reach and impact, with clear tracking of engagement rates, donation growth and volunteer sign-ups. By implementing targeted email campaigns and social media advertising, we increased online visibility and attracted new supporters. These measurable outcomes allowed Power2Inspire to demonstrate tangible progress to its stakeholders and funders.
Our PR management placed founder of Power2Inspire, John Willis, on Saturday Night Takeaway; led to a nomination for the Pride of Britain Award; and a mass of coverage on BBC, ITV and a mix of broadcast and tabloid newspapers.
Leveraging our extensive insights from the charity sector, we tailored our approach to address the unique challenges faced by Power2Inspire. Charities often work with limited budgets and must prioritise authentic storytelling to build trust with donors and the public. We developed compelling case studies, impactful video content and carefully managed PR campaigns to highlight the life-changing stories of those Power2Inspire supports. This approach helped humanise the charity’s work, ensuring messages connected emotionally while driving engagement and fundraising efforts.
Ultimately, the partnership has empowered Power2Inspire to achieve greater visibility and operational success. By combining industry expertise with a deep understanding of the charity sector, the agency enabled the charity to amplify its voice and expand its reach. This collaboration not only delivered an impressive return on investment but also allowed Power2Inspire to focus more effectively on its core mission of fostering inclusivity through sport.
